Budweiser

'Crate'

WHAT

A branded shipping container in the middle of Manhattan.

WHY

Following the banning of alcohol sales in stadiums during the 2022 World Cup, Budweiser decided to gift the all of the product that couldn’t be sold to the winner of the World Cup. To advertise this, Budweiser placed branded shipping containers with #BringHomeTheBud all over the world.

WHERE

NYC

Simon Lister